What should a waitlist page include?

A waitlist page works with a hero, a clear product promise, who it is for, an honest launch timeline, optional proof placeholders, an email capture form, and a short FAQ. The goal is to set expectations and capture interested emails, not to manufacture urgency.

Should I add a countdown timer or signup counter?

Only if it is real. Do not add fabricated signup totals or an artificial countdown while adapting the SaaS template. Explain genuine limits using information you provide; otherwise leave scarcity claims out.

How honest should the launch timeline be?

Honest. State a window you can keep, such as "early access this quarter", rather than a precise date you might miss. A timeline you meet builds more trust than a countdown you reset.

Where do email signups go?

The capture form uses the site plugin data model, so signup data stays scoped to the published site and its configured newsletter workflow.

Waitlist page guide

A complete waitlist page that captures real interest.

This guide adapts the SaaS landing template into a waitlist page. It is not a separate catalog template. Use the sample briefs to edit your offer, launch timeline and email capture without inventing traction.

Start from the SaaS template Copy the Prompt

Product promise

Say in one sentence what the product will do at launch and the change it makes for the person reading. Keep it specific and avoid claims you cannot keep before the product exists.

Audience fit

Name the exact person who should join. A waitlist converts better when a visitor can see themselves in the description rather than reading a generic pitch.

An honest launch timeline

Now

Collect emails from people who want early access.

Early access

Invite waitlist members in batches and gather feedback.

Launch

Open to everyone and email the waitlist first.

Use a launch window you can keep, without fake counters. Remove any unsupported countdown or signup total while adapting the SaaS template.

Trust and proof placeholders

Proof is optional before launch. If you have something real, such as a short note about who is building the product or early testimonials you can use, add it here. Otherwise leave these as placeholders. Do not invent signup totals or social proof.

Optional, add your own

Email capture form

Ask for the minimum: name and email. The configured Newsletter plugin handles the signup workflow for the published page.

Read the plugins guide

Copy the prompts

Use the first prompt to start from the template, then the second to revise it. Paste into ChatGPT or Claude with Boomlink connected.

Start from the template

Start from the Boomlink SaaS landing template and adapt it into a waitlist page for my product.

Keep its working foundation and lead capture. Adapt the sections into a hero, product promise, audience fit, honest launch timeline, optional proof placeholders, email capture and FAQ. Review which form fields and follow-up steps need configuration.

Details to edit in:
- Product name: [your product]
- What it will do at launch: [one or two sentences]
- Who it is for: [audience]
- Honest launch window: [for example "early access in Q3", not a fake countdown]
- Email capture fields: name, email

Keep proof and traction as placeholders labelled "optional, add your own". Do not add a countdown timer or invent signup totals.

Revise the page

Revise my Boomlink waitlist page.

- Tighten the product promise to one clear sentence.
- Make the audience fit section name the specific person who should join.
- Keep the launch timeline honest and remove any fixed countdown.
- If I want scarcity, frame it as optional and only if it is true (for example "first 100 testers get onboarding help").